How it all started

FOFOLLES – translated as foolish in the French language, was born from the nostalgia of beautiful and practical beachwear wraps. Inspired by long days at the beach and a sunny lifestyle, our founder Costanza della Torre e Tasso dreamt about the ultimate pareo that would eventually become her trusted beachwear companion that is equally chic, versatile and sustainably-made. Find out how to style the pareo in our HOW TO WEAR guide here.

Sustainable and versatile beachwear

Soft, elegant silhouettes meet timeless luscious prints and neutral shades. FOFOLLES is the conscious destination essential that will match your mood from dawn to dusk. Our pareos are easy to pack, designed to flatter all curves and take up virtually no space. Think of them as the perfect antidote for airplane chills on your way to the beach.

Nothing to cover up here

FOFOLLES is backed by independent certifications for our entire textile supply chain. Our pareos are SMETA and GOTS certified, made from 100% organic and sustainable cotton that is bleach-free and free from any toxic dyes or substances. We are proudly ethically produced in a Portuguese mill that enforces strict social and environmental standards, treating their employees and Mother Earth with deep respect.